Midlands Air Ambulance Charity operates 3 air ambulances and 2 critical care cars across the Midlands and Gloucestershire. The team wanted to connect with local schools to raise awareness of the vital, lifesaving work its aircrew do.
The charity planned to develop a series of ongoing marketing campaigns, with the aim of supporting young people’s educational development. Our schools data was the ideal choice as the charity could coordinate its own marketing activities.
Our data is constantly updated, so the charity could access up-to-date data on their live data dashboard for every campaign. Our schools data is also GDPR compliant, which reassured Midlands Air Ambulance Charity that it was using safe data.