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Talk About Skills

Home > Case Studies > Talk About Skills

An inspiring message to help a new business increase engagement with schools

Developing marketing campaigns that increase engagement and create connections is one of the things we love to do at Buzz Education.

Our copywriting and design services can help significantly increase email campaign engagement rates and establish great relationships with schools and teachers, which is exactly what we did for the newly launched Talk About Skills.

The goal

The goal

Talk About Skills is a completely new business that launched during the Covid-19 pandemic. Their aim was to get students excited about education again after the lockdown and enhance their personal development.

Talk About Skills found it difficult to produce and manage their own marketing campaigns and struggled to get effective results.

That’s when they turned to our specialist copywriting and design teams to help increase their engagement rates and get their important message across to schools and teachers.

The strategy

The strategy

With little marketing to schools experience, Talk About Skills trusted our expertise and we set to work with a blank canvas.

Our dedicated Copywriter crafted creative copy that informed schools who Talk About Skills are, emphasised the benefits of their platforms and promoted their free consultation offer.

Alongside this, our Design Team built an eye-catching design that complemented the content, highlighted the calls to action, and reflected Talk About Skills’ brand identity.

Our Campaigns Team then advised about the best days and times to get great marketing engagement rates and broadcast the campaign to Secondary Schools and Further Education Colleges across the UK on an agreed date.

"Buzz Education were very professional and taught us things about copywriting that we will take on moving forward."

Ashwaaq Hassan

Ashwaaq Hassan

Talk About Skills

The results

The results

The email campaign increased Talk About Skills’ engagement rates by 28%.

This helped them to start conversations with more prospective schools. They are now pitching to many engaged teachers and decision makers, helping their new business to thrive.

"Everyone worked incredibly hard on our campaign and Andrea and Sophie were very helpful throughout."

Ashwaaq Hassan

Ashwaaq Hassan

Talk About Skills

See how we helped to launch another new business

Read more

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